Coffee is one of the most traded agricultural commodities in the world and more than 125 million people rely on its production for their livelihoods. Our industry faces a challenge because many of these people are small to medium-sized coffee farmers who are struggling to earn a sufficient income for their families.
The Coffee Quality Institute (CQI) is working to address these issues by staying focused on quality. We believe quality is the most important variable affecting price and subsequently the livelihoods sustained by that price. Stable and prosperous coffee communities translate into a sustainable supply of quality coffee for the industry.
While we have a very human agenda, CQI solutions are economically driven and provide an innovative and highly efficient approach to sustainability. At the core of our efforts, is a commitment to training and education, providing coffee producers with the tools they need in order to compete in the world marketplace. We've created a market platform that improves on existing trading practices and increases transparency so that farmers can be rewarded for their quality efforts.